Women who don’t give up
Love this article about Joyce Groote — she was a geneticist by background, had an MBA in marketing as well, but now owns a footwear company. Her journey is a great example of how seemingly disparate backgrounds can fuse well when starting your own company. This article is long, but very worth it. Read about her trademark and intellectual property battles with a behemoth in her category, and scroll all the way down for four important nuggets of wisdom she dispenses to entrepreneurs.
-Meghan
