NewPowerGirls.com Now NPGDaily!
This morning an exciting change happened with our transmedia project, The New Power Girls! What started (and continues) as a popular series on the Huffington Post grew and evolved to become a standalone companion site, which has grown and evolved once again! Starting today, TheNewPowerGirls.com is now NPGDaily, a blog that covers women startups and existing companies, traditional companies using the internet/new media in new ways, and trends in the market as it relates to entrepreneurs. In addition to daily articles, we’ll continue the weekly series on Huff Post, weaving in commentary and anecdotes from the more than 500 women on our founder list — one of the first true interactive media projects on the web.
I had been researching on the history of women in corporate business for a book project when I stumbled across what appeared to be a trend — a new breed of women who didn’t just want to work at high profile companies, but own them. When Meghan Cleary and I started out with the Huff Post series in November 2008, the goal was to help bring exposure to this, and women founders everywhere. As entrepreneurs ourselves, we knew first hand how important and valuable exposure can be — and how few media outlets cover women entrepreneurs. Take a Google News search and you’ll see what we mean. Those that do cover women in business tend to limit it to either women at major companies that they don’t own, or women companies earning $1 million in sales. It leaves out hundreds of thousands of women founders, innovators and influencers. That’s why NPGDaily is here.
We’re not stopping there! The first of our “unconference” events and meet-ups are already underway and will be announced soon, and we’re cooking up all kinds of other stuff too. New Power Girls is based on a real, existing group of more than 200 high level founders that criss cross the country and are all friends. We hope to recreate this for women founders and execs everywhere here! Please visit us at the new site as well discontinue publishing here. – Patricia
